Renewable Energy

Needl.ai’s AI-Enabled News Insights Revolutionizes High-Stakes Decision Making for a Large Renewable Energy Provider

This customer is ANZ's largest renewable energy generation, trading, and retail company. The customer ensures liquidity and stability in energy trading, adjusting bid and offer prices based on regulations, competition, weather, and global trends.

21 Mar 2025
4 min read
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Challenge

Traditional trading methods were ineffective and the customer’s trading team was overwhelmed with fragmented data sources, slow processing times, and delayed responses to market movements and signals. This inefficiency resulted in substantial financial losses and missed profit opportunities:

Decision Timing

Enable traders to make real-time decisions on whether to act immediately or wait based on market fluctuations and movements

Profitability Growth

Unlock an additional US$15–$20M in potential annual gains through smarter, data-driven trading decisions

Regulatory Compliance

Ensure strict adherence to market regulations, such as maintaining a maximum 3% price spread (i.e. regulatory constraint that sellers can mark up the price by only up to 3% of their cost)

Loss Reduction

Eliminate over US$5M in annual losses from inefficient market-making strategies

Solution

The solution was implemented within 15 weeks, following four customer-defined milestones. Needl.ai deployed its solution on the customer’s Azure cloud, adhering to required standards and custom optimizations. It ingested stock exchange updates, company announcements, and high-impact market-making news on weather, outages, and regulatory changes from public and government sources. All public data was processed securely on the customer’s cloud and accessed via APIs with appropriate security measures.

Data Integration: AI-powered aggregation and continuous updates from 50+ unstructured data sources and two high-impact energy news websites (behind logins with permissions) to deliver comprehensive market intelligence.
Daily News Summaries: Delivered at 9:30 AM and 2:00 PM – 30 minutes before market opening and closing – helping traders make informed decisions and effectively manage their positions.
Urgent Alerts: Sent via email within 15 minutes of detecting customer defined market-moving events to the Trading team.
Iterative Alert System: Developed 300 examples of alert templates, and iterated continuously on feedback to ensure tailored insights for traders.
User Interface (Dashboard & Chatbot): Customized UI dashboard for seamless access to summaries and alerts.

Outcome

By leveraging real-time data and advanced analytics, our solution enhanced decision-making and maximized returns within mere weeks of solution deployment. Needl.ai provided immediate access to high-priority news alerts that affect trading strategy.

AI-generated insights that improved bid and offer pricing accuracy

Within just three weeks of deployment, US$250K profit captured in a single trading decision using AI-driven market analysis

On-prem deployment ensured complete data security and privacy

Enabled the customer to track when updates were published on public sources and analyze their impact on market movements

“By entering the market armed with the latest news, traders were able to make US$250K with confidence in a single day.”

– Trading Team Lead